People ask me all the time, “Lisa, how do I find speaking gigs?”
One of the best — and easiest — ways is to mine the gold from every event you do speak at.
Whether you’re speaking live or in a webinar or teleseminar — there are three parties that you can network with in order to find out about other speaking engagements and even get booked on the spot.
And the beauty is, you don’t have to do any cold calling!
Here are 3 ways that you can turn your one speaking gig into many:
1. Talk to the host.
The host has just seen you in action, so they’re a great resource for getting booked for an upcoming event. If that doesn’t work, see if they know of other events or hosts where you might be a good fit.
2. Talk to the other speakers.
If you’re at an event with other speakers, you’re focused on the same target audience, so you can compare notes about where else you’ve each spoken, and give each other referrals and introductions.
This is a great way to find other gigs, because, generally, once a speaker has spoken somewhere, they’re not going to be back for a while. So whether you’re actual competitors or just speaking to the same audience, there’s nothing to lose — and everything to gain — by sharing referrals with each other.
3. Talk to the audience members.
The audience members are part of your ideal client base, so at a live event, be sure to network with them and find out what other events they attend and what online groups they subscribe to.
Those are places where you would want to speak in order to reach other members of your target market. Sometimes people can even give you the name of the person to talk to for the group or make a warm introduction for you.
These warm connections could easily get you a dozen leads that could lead to several actual gigs. And if you keep repeating the process, each of those gigs could lead to several more.
In fact, if all you did was work your warm connections for every event you spoke at, you could speak as often as you wanted to — and serve thousands along the way.
If you’d like to get the ball rolling and give yourself an unfair advantage by gettting your Signature Talk and Irresistible Offer stage-ready, come join us in Vegas in May for Speak-to-Sell Bootcamp.