While it’s important that your audience see you as credible, it’s also important that they can relate to you. We’ve all been in a situation where we are super impressed by all of the letters after someone’s name, but if we can’t connect to them or relate to them on a more personal level, we […]

When pricing your high-end mastermind, mentorship or coaching program, I highly recommend that you offer both a paid-in-full price and a payment-plan price — and then give your clients a strong incentive to pay in full. For example, students who pay in full for our SASSY Mastermind program save thousands of dollars and also receive […]

No, I’m not talking about building a Web site. I’m saying build your confidence by being ready to step on the stage tomorrow, and promoters, clients, and students will come. When I did my very first main stage gig, I wasn’t one of the scheduled speakers. I was doing a break-out session. But I was […]

I’m going to share my best secrets on how to state the price on your teleseminar preview call so your ideal clients are MORE than happy to pay it, how to overcome any resistance your ideal clients might be feeling to investing with you and what you MUST do if you want to triple your […]

Learn why testimonials don’t work, how to let your ideal clients know that you understand exactly what they’re going through (and believe me, this is KEY to building rapport with them) and the BEST way to get your ideal clients excited to invest with you. What’s your biggest ah-ha from this video?

The #1 way to inspire on the spot action is to make an Irresistible Offer to an interested prospect. Why do I say that? Because far to often, experts are attempting to make hot offers to cold prospects. You see, it doesn’t matter how wonderful your discounts or bonuses are if the prospect isn’t desirous […]