Has this happened to you?
You’re about to make an offer during a presentation, when hesitation or doubt crops up?
You feel discomfort or an internal voice says, Don’t make an offer. They’ll find you if they’re interested. Just let them think about it.
The next time that happens, I suggest that you tap into the mindset that it’s actually a disservice not to make an Irresistible Offer.
That’s right. It’s a disservice to your potential clients, and it’s a disservice to yourself.
Here’s why:
Disservice to your potential clients. Your potential clients value your expertise or they wouldn’t have shown up for your presentation. If you don’t make them an offer, you don’t give them the opportunity to take their learning further with you. It stops right there.
Disservice to you. When you don’t complete a presentation by making an Irresistible
Offer to your ideal clients, you do all the heavy lifting for your competition. You work hard to create and educate the market, and then walk away with the false assumption that they’ll call you one day when they’re ready.
The truth is they won’t. Their greatest moment of inspiration is when they’re with you.
They don’t walk away and get more inspired.
So if you don’t make an Irresistible Offer, the next person who does will get those clients.
They’ll get your clients. The clients who came to buy from you, but you didn’t give them the opportunity.
So the next time you have that opportunity, make an offer, and make it Irresistible.
If you’d like to learn how to craft an Irresistible Offer, as well as a Signature Talk that you’ll LOVE, check out our LIVE Speak-to-Sell Bootcamp.