Blog
Go Deep Dish
Lisa Sasevich
As heart-centered entrepreneurs, our natural tendency is to give and give. And that’s great. That’s what we’re here for. But sometimes during presentations we can saturate our audience with so much information that, by the time we start to tell them about our offer, they’re full. They can’t take in anything else. It’s like giving […]
Turn Your Next Gig Into Many More
Lisa Sasevich
Many people don’t realize it, but the best source for speaking gigs is right under their nose. It’s their next, upcoming speaking event. In fact, three different parties at that engagement have the potential to refer you from that gig into many more—or even get you booked on the spot. Here are those three parties […]
The Close Doesn’t Happen at the End
Lisa Sasevich
Speakers, including some big names, have asked me to watch the last 15 minutes of their talk to see what they’re doing wrong with their “close.” But I don’t even have to look at their tape to give them the most crucial advice. If they think the close only happens in the last 15 minutes, […]
Explosive vs. Magnetic. Which Feels Right to You?
Lisa Sasevich
When I first started to speak on large stages, I was often the only woman. (This has changed somewhat, but there still aren’t enough of us ladies on stage.) As I’d watch some of my fellow speakers jump up on chairs in the middle of their presentation, throw things at the audience and pound walls, […]
3 Keys to Finding Your Marketing Sweet Spot
Lisa Sasevich
Here are those 3 keys from Juicy Marketing Expert Lisa Cherney to getting clear and finding your Marketing Sweet Spot: Claim your Ideal Client More specific than a target market or niche, your Ideal Client is a laser-focused description of exactly who you want to serve, and who would most benefit from working with you. For […]
Take Your Act on the Road
Lisa Sasevich
In my last blog, I told you about my turning point. How, years ago, because I was ready with my Signature Talk and Irresistible Offer, I was able to fill in for a main stage speaker at a moment’s notice, and, in 90 minutes, made $10,000 — a figure I’d been struggling to make in […]