During a recent ski trip with my daughter, Sierra, we were talking about why some people crash into trees, and other people seem to go down the hill just fine. After we talked about this, I realized it was lesson for us all, so I wanted to share it here with you in this one-minute […]

Contributed by Milana Leshinsky & Rich German There are many marketing strategies to get clients and put people into your programs. But if you’re tired of getting little to no results, one strategy can give you a client-getting “shortcut” you’ll love. In fact, the super-successful business leaders in the coaching, speaking, and training niches all […]

“It’s fine to celebrate success, but it is more important to heed the lessons of failure.” —Bill Gates We took seriously what Bill Gates said, when, at our last Sales, Authenticity & Success (Sassy) Mastermind retreat, we created our first-ever Failure Festival. You read that correctly. In a safe and structured environment, we split our […]

It almost goes without saying that, as entrepreneurs, we want to put our best foot forward. However, in our quest for excellence, it’s very easy to get stuck in a cycle of perfecting and perfecting – our logo, our copy, our offer, our talk – to the point where, six months later, we still haven’t […]

Early in your Speak-to-Sell presentation or preview call, you want to position yourself for vulnerability as well as credibility. That means you want your audience to see you as a real person, as well as someone with the expertise to help them. If you don’t position yourself for vulnerability, people might respect you, but they […]

If you’re an expert who is wanting to get out there and coach with your work and help people, it’s a smart strategy to put what you know into a book. However, since my blessing is to give everything a look through a sales conversion perspective, I’m going to give you some advice that you […]