Everyone has a process for how they do what they do. Whether they’re helping clients get healthy or doing their taxes or developing new products.

Sure, it changes a bit, but if you sit down and think about it, you’ll find that you pretty much go through the same steps with each client.

But most people have never tried to figure out what their own process is, let alone break it down into steps.

Why is that valuable?

Once you discover your process, you can give it a name and brand it.

Your Unique Branded System (UBS) helps you market your gifts and talk about your process in a way that is clear to your ideal client.

For instance, I have the Speak-to-Sell formula, which is a number of steps that help an expert get on the stage, have a talk that they love, irresistible offers that sell and the confidence that comes with being ready. You may have the Holistic Success Blueprint.

Your Unique Branded System is the key for leveraging. In fact, over a 10-month period several years ago, it was one of the main reasons I popped from $130,000 to over $2 million in sales!

So shine the light on your own process and identify how you do what you do.

For more on discovering your UBS check out this program. There’s a whole section devoted to crafting your UBS.