In my last blog, I told you about my turning point.

How, years ago, because I was ready with my Signature Talk and Irresistible Offer, I was able to fill in for a main stage speaker at a moment’s notice, and, in 90 minutes, made $10,000 — a figure I’d been struggling to make in a month.

That night, as I lay in my squeaky cot at the retreat center, my thoughts drifted to my father, Eddie Garson, who spent his life on stage.

He was a famous ventriloquist, who traveled the world with his dummy Chico-Chico. He played the Ed Sullivan Show twice, Radio City Music Hall, opened for Xavier Cugat, and so on.

I remembered that he used to say to me, “Lisa, don’t change your act, change your audience.”

Lying in that cot, the implication of those words fully sunk in.

He made a living by taking his one act all over the world. What if I could do the same with my talk?

And if I could make $10,000 with 60 people, imagine what could happen when I started talking to a hundred or 400 or more.

I also realized that I could turn around and teach others how to create a Signature Talk and Irresistible Offer from their passion and expertise, and get their own work out into the world.

And that’s exactly what I did.

The talk I gave that night became the cornerstone for the multimillions that my company has made, the thousands of people that I’ve helped, and the ripple of transformation that they, in turn, have created around the world.

If you would like create your own act to take on the road — a Signature Talk and Irresistible Offer that can be the basis for the work that you create in the world — Speak-to-Sell Bootcamp is the place to be.