If you want people to stay to the end of your preview call, so that they hear all about your offer, you want to be sure to set the “hook.”

The hook is an incentive that richly rewards their staying on the line.

It also leaves your preview call on a high note, as it gives the audience something that they can really use and love, while also displaying how awesome and simple your work is to apply.

Your hook can be:

1. A short training of, say, three hot, useful tidbits.

2. A free gift. You can say, “If you stay to the end I’m going to email you my XYZ.”

3. A raffle. If you use a system where you can see who’s still on the line, you can say that one of the listeners who stays till the end is going to win something, such as a $100 Amazon gift card.

A gift is fun, a drawing is great, but, personally, I like to give something that’s going to serve you for the rest of your life.

And that’s why, when I give a preview call for my 6-Figure Teleseminar and Webinar Sales System, my hook is teaching you all about the hook!

For much more on how you can finally get your work online, check out my 6-Figure Teleseminar and Webinar Sales System now.