When people invest in themselves through you, they’re investing in the transformation or outcome they see possible for themselves, not the course materials, the e-book, the 8-hour workshop or the audio program. That’s why I say when you’re presenting your offer or describing your value, spend 90% of your time, focus, energy and words on […]

There are a lot of factors that work together to have real hunger show up in your prospective client. They include: Make sure you are communicating with your ideal client versus someone who is not Support your prospective client in acknowledging the gap between where they are versus where they want to be Once they […]

If asked if you are going to be offering this again, you need to give an authentic answer. If you’re not in a situation where all of your upcoming dates and prices are listed somewhere, you can simply reply, “It’s likely that I will, but I can’t guarantee it will be at this rate and […]

1. The number one way to find your next gig is through a process my friend Jaime used to call “stirring the drink.” Basically, this means, stir the energy of the universe, get out there. Offer to speak everywhere you can. If you send your speaker outline to 20 places, you may find that the […]

We all have our own ways to bring in the New Year with success and motivation. Would you like to know my tradition? Check it out and be sure to drop your thoughts into the comments below. How do you welcome the new year?

When landing a speaking gig it’s very common that you’ll be ready to go, you’ll have your signature talk, your irresistible offers, and then you’ll get that phone call or email that says, “By the way, you can’t sell.” How you respond to that could be the difference between tens of thousands of dollars in […]