It’s Michele PW, Lisa’s personal copywriter and also your roving reporter at Lisa Sasevich’s SOLD OUT and LAST EVER “Impact & Influence — How to Package, Price and Sell Your Expertise…Without Being Salesy” live training. Last night, Lisa shot a special video just for you giving you a behind-the-scenes peek as everyone scurried around getting […]

I’ve seen so many people waste hours, days, weeks on minutia that just doesn’t matter that much. They’ll also waste it on drama or on saving a relatively small amount of money. Seriously, I’d rather pay a little more, for instance on taxes, than spend hours of my life to save pennies. We entrepreneurs get […]

The Upward Spiral of High-Ticket Sales Despite the opportunity to finally break the six-figure ceiling, many people still shy away from high-ticket sales, because they have erroneous ideas about what it means to work with clients at that level. By “high-ticket” I mean a sale that is more than $2,000. This can be an initial […]

I do what’s called a “hard offer,” where people are going to make money with what I teach. So it’s easy for clients to justify their investment in their mind, since they can make it back rather quickly. With a soft offer, where you might be teaching about health or relationships, clients won’t make that […]

When I was first starting out as an entrepreneur and offering one-on-one coaching, I did something that worked really well. I made sure to have two or three different price points. I had a single-session price, a three-session price, and a ten-session price. If you have only one thing to offer, your unspoken question is […]

Often in trainings, people shoot themselves in the foot by asking themselves the wrong question. They’ll be listening to a speaker or even a program that they’ve paid for, and they’ll ask themselves, “Does this fit?” The trouble is, all you can get is a yes or no answer. It either fits or it doesn’t. […]