Blog
Your Kids Are the Reason
Lisa Sasevich
Two years ago, when my company was ranked 169 on the Inc. 500 list of the fastest growing, privately-held American companies, I was thrilled. And then I noticed that the award had sub-categories as well. In San Diego, where my company is located, we were ranked third. But the ranking that especially made me proud […]
5 Ways to Monetize Your Events, Before, During and After
Lisa Sasevich
It’s pretty simple. I can’t rest until you’re making your contribution in the world and being paid handsomely for it. It really breaks my heart when I see hosts of large or small events, stepping over thousands of dollars because they haven’t built in simple ways to monetize those events. So to help you enjoy […]
Don’t Say These 3 Things!
Lisa Sasevich
If you want to make more money, you should never say the following three things. They can make you appear less competent than you are, and can have a big impact on your bottom line. “Let me think about it.” We say this to delay making a decision, and then, guess what, we appear indecisive. […]
I want you to imagine having a group of clients — whether it’s 5 people, 15 people or 50 people. In this group are your ideal clients, and you get to work with them deeply. These are clients who have invested in themselves at a high level, which generally goes hand-in-hand with people who are […]
My Mantra
Lisa Sasevich
My company has seen extradordinary growth over the past several years, earning a coveted spot on the Inc. 500 list of the fastest growing privately-held companies in the U.S. for the past two years in a row. But more important is what I get to do. I get to help experts who are making a […]
Should You Make Promises?
Lisa Sasevich
A lot of people will tell you that it’s difficult these days to fill events, but that just doesn’t have to be the case. To easily fill your large or small event with ideal, action-taking clients, you need to make sure that you have a clear and distinct promise that is evident in the title […]



