One of my favorite things about helping people put their signature talk together, is that it is a forced structure to organize their expertise. By that I mean, the structure causes you to take what you know and put it into an organized system that other people can get results with. It gets even better, […]

The #1 secret for getting booked is to be ready. Be ready to step on any stage, at any time, because your signature talk and irresistible offers are done. I’m a mentor, I’m an expert who speaks and I’m also a host, so believe me when I tell you that hosts can tell if you’re […]

Think for a moment about the most amazing experiences you’ve had, the things that you’re sure to recall on your deathbed. I would bet that a majority of those things involved some kind of uncomfortable investment in yourself. You might have invested in a trip to Russia, Hawaii or Peru. Perhaps you invested in some […]

Credibility is kind of like credit, you got to have it in order to get it. So, if you’re new to your niche, how do you go about getting that credibility in the first place? How do you attract people to your event, and then prove to your very first mastermind, mentorship or coaching group […]

Over the past several years, my company has done more than $20 million in sales, and it’s really come from the model I’m going to share with you today. Each of us has something that we were uniquely designed to do. We have a gift, a blessing. Other people may also provide the same service […]

If you want prospective clients to be hungry for your offer, you want to think about dinner yourself. That meal generally includes a main dish, a couple of side dishes and a dessert. Right? Well, apply all that to your Irresistible Offer when you’re structuring it, and you will have a delicious combination. Here’s what […]