I hear this question all the time. I can’t help but get excited as I talk with business owners looking to claim the stage, even if it’s your living room, as an event host. We’ve hosted live events for years and had amazing business owners from across the globe join us. Our Event Profit Secrets […]

When attendees walk through the doors of your live event for the first time it’s an instant rush and a warm welcome to your brand and business. You’ve probably heard me talk about 2D and 3D communities, where live events or workshops take the tribe you’ve built to a whole new level. When you all […]

If you want to attract high-ticket sales, the best thing you can do is invest in yourself at a high-ticket level. Before I figured this out, I was a master at getting what I could out of free content and by studying what others were doing. In fact, I had built a pretty decent living […]

When you’re just starting out, the thought of hosting your own live event can be scary. You may be thinking about the risks, booking the hotel, and all the months of planning you might have to do. Fortunately, there is another option. You can pull together a small event. Here are 3 reasons to consider […]

A lot of people think that they need to fill a huge room in order to have a profitable retreat, workshop or live event—or to break even—but that just isn’t so. I’ve seen people make rich returns on their investments from live gatherings of only 6 to 18 people. In addition, people often think that […]

People often think that they need to have at least 100 attendees in order to consider their live event a success, but that’s just not so. I regularly see live events with only 12-18 people in the room, bringing in $50,000-$100,000. How do they do it? At the event, they simply offer an upsell of […]